99% is the research arm of Behance, a company dedicated to organizing the creative world to make ideas happen. 99percent
The creation of 99%, which was launched with their inaugural conference in 2009, sprung from the belief that, as creative professionals, we often focus too much on idea generation and not enough on execution.
For the 2010 edition of this intimate gathering focused on creative execution, the motion graphics were all about bold colors and crisp, decisive movement.
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